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We used Bob McInnis for training and ad design and he delivered well beyond our expectations. Immediately after Bob completed his training, we started generating new revenue. I expect...Continue reading

Brandon Eyerly, Publisher - Press Enterprise (Bloomsburg, PA)

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Event Details

Enfocus Webinar "Streamline Ad Reception and Preparation"

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Wed, March 24 , 1:00 pm – 2:00 pm (EDT)  |  Page

A PAGE Event – In today's newspaper publishing envirnoment, maximizing every minute of every employee's time is essential. This one-hour webinar will show production managers and art directors how to streamline ad reception and preparation using Enfocus PitStop and Switch. The first step is to set up preflight routines that check ads for errors, fix common problems and minimize the need for manual intervention using PitStop Pro and/or Server. We will show you how to set up tools to enable production people how to crop/resize ads for correct insertion.
Next, we will discuss how to automate the entire process using Switch to monitor FTP servers, email and other inputs, then preflight ads using PitSTop Server and sort/prep based on criteria such as ad size or colors, and notify art directors, ad managers and others of the status of everything. We will show you how a Switch can be used to sort and route online advertisements. By leveraging these tools, newspapers can optimize their production, reduce cycle time and waste.

Presenters: Alex Hamilton, Drector of Business Development 215.247.3461/alexh@enfocus.com
Natacha De Kegel, Technical Support Sprecialist

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